Elder Moon

Logo and business cards

When Barbara Shaw came to Big Sky Design for a logo for Elder Moon Holistic Healthcare, she already had a clear idea of what her new business was all about because she was bringing with her experience gained as part of a larger holistic healthcare clinic on the east coast. Her ability to communicate the approach she takes to healing helped make the design process painless! The elderberry bush is a powerful healing plant and symbol of holistic healhcare—the trick was to capture that in a logo.

The aim with any logo design is simplicity. In this case, as simple as an elderberry-coloured intersection of two overlapping circles along with classic serif typography over a muted elderberry leaf.

The business cards are two-sided to act as appointment cards as well.